.....Time's up! The correct answer is "absolutely nothing!" That's right. Nada, zilch, zero! What they claim to say about themselves in interviews and press? Bullshit. Absolute lies. Today's Kollywood is more or less the "money-spinning " machine for the superstars because nobody cares about "story" anymore. They care about "sleaze", "iterm numbers" or better yet, "hero's figure."
Have a good look, no seriously a GOOD look at the cinema Kollywood MANAGED to give us: Mozhi gave us Jo's blind character, ParuthiVeeran had scope on Priyamani's character, hell, look at Mani Ratnam's films for god damn sakes! Those films actually gave a damn about portraying strong female characters. Even Kireedom had Trisha portrayed as a comical character and that was a tad better than sitting around for Santhanam's crass comedy or Vivek's repeated acts.
Case in this point: Sivaji the Boss. The film was a blockbuster no doubt, but only because of 2 things. 1) Rajni's over-obsessed fanbase and 2) Shriya's sleazy looks. Period. The film didn't boast of a great story or characterization or plot (those who haven't seen it, my advise: avoid it. It's Mudhalvan, Gentleman and Indian remixed.) Every tamil forum site I visited during the film's release period, they all rave about Shriya's performance. What performance? Did I watch a different film or were they just wiping the drool off their faces from watching her vulgar dance steps and skimpy costumes that makes the film border an U/A rating. In fact, the irony here is that Rajini's character in the film boasted of her as a simple "tamizh" girl, yet the song sequences have a different story to tell.
Still don't buy it? How about that rumbum called "Thiruyadhal Arambam?" It's got Dhanush playing that shady version of Rajni's Mr. Bharath right? Nope. Go ask anyone in the blasted forums or ask any cinema crazy person down South. Nope. People remember Shriya's designer looks, that's about it. As it is, she can't utter a single tamil word [read Koffee with Anu episode] nor manage any kind of acting skills. She's basically another "wooden face." She's only face for her "valley girl" roles that REALLY don't boast much off. Going by the latest "ATM" snaps, it's basically Sivaji Mark II only Masala Monkey Vijay's taking over Rajni's role. I pray that the film gets bankrupt.
Speaking of "ATM" how about that "Namitha?" Remember that *big* article about how she's "reportedly" lost all that weight and crap?" Guess what? You've been BS'd again! I love it how the media sites like to mess with the human mind whenever the news of "ZOMG! Rajni's doing a film with t3h Mani Ratnam!" Yayz!" OR "Rahman's t3h awesome's cauz he's got better muzak skillz than copy-cat Jeyaraj!" Back on Namitha, just have a good look at this pic: http://www.behindwoods.com/image-gallery-stills/photos-4/tn-award/tn-govt-film-award-12.html.
So in closing, would the directors and writers of the film actually give a damn about the heroine instead of portraying her as a "front-bencher", or a "pointless' character, cause it really beats the purpose of making the movie. Heck, I think this is why directors like Priyadarshan and Mani Ratnam vowed to never come back to Kollywood again cause of this kind of situation. Going by our present situation, it sure looks like it.
Be sure to catch Part II, where I'll slam more on portrayals in movies [Asin, Bhavana, Jo] and more!
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